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Harness your inner Kenyan and compete against yourself

Custom Training Plans

Custom training plans are designed with a detailed run calendar, speed workouts, races, plyometrics and drills to peak for goal races. Every run has pace specific work outlined using Daniels Running Formula. All plans are tailored specifically to the athletes' personal schedule to help maximize performance on race day. Training plans are broken up into cycles to help develop speed and endurance in increments to help ease the wear and tear of a full calendar season. 

Races and time trials are scheduled to reassess fitness gains during the training plan to make sure runners are training at their CORRECT paces. Mileage is built up slowly with small cutbacks being put in to reduce the risk of injury. All plans come with proper 2-3 week taper process depending on race.

All training plans come with a 1 on 1 experience. Communication will be a daily occurrence for all runners. Explanations to every concern that may arise from questions will always be given in a timely manner. Moral support and encouragement will be essential as the support system a runner has is JUST as important as the work being put in, so expect quotes, pictures, emails, texts, and memes to help you stay the course when the road gets bumpy.

Every runner has potential, we firmly believe that learning how to harness your talent wisely and efficiently will help you run farther, stronger and faster than ever before.

And remember to dream, believe and, achieve

For questions about pricing or running plans email us by clicking here.

Strength and Conditioning

Benny Bennett

Benny spent 12 years serving in the British Army and during this time established a passion for health, fitness and performance coaching.

Benny is a certified personal trainer, strength and conditioning, kettle bell, suspension trainers, circuit training and corrective exercise specialist. 

Founding and creating Tier One Performance LV in 2020 to turn this passion into a business, which focuses on helping others unlock their true potential.

Benny's certifications:
Army School of Physical Training - 2015
REPs Circuit Instructor Training - 2015
REPs Suspension Training - 2016
REPs Strength and Conditioning - 2016
REPs Kettlebell Training - 2016
Level 3 Personal Trainer - 2016
Amanda LaVergne

Amanda is a NY based Broadway actor who found her love of running on the streets of New York. Running for charity with the Alzheimer's Association, Amanda discovered that working with others not only creates a unique relationship with running, but it builds friendships, speed and efficiency. Amanda specializes in taking into account the whole picture. Consistency and what works for the client's schedule are two pieces that go into play when helping runners achieve their goals. She is the cheerleader. motivator and tough love that will take all the guesswork out of your running schedule!

She has been known to run a marathon and then perform in 2 Broadway shows the same day. Amanda has ran competitively in NYC placing in many New York Road Runner events.

Amanda's Current PR Stats & Accolades:
Half Marathon: 1:24:43
Marathon: 3:07
8x Boston Marathoner 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021


Amanda came into my life as I prepared to run my second NYC marathon. My only goal was to beat my previous time, but an ankle injury had sidelined me for months and I was doubtful that I could even handle the training much less manage to PR. Amanda and I decided to work together for a month before committing to the following 16-weeks of formal training, giving her a chance to evaluate my ability and me a chance to decide if this was a good fit. Naturally Amanda immediately believed I could absolutely conquer the marathon and improve my time, but not because she was a coach selling her services, but because believing in you is what she is all about. Amanda provides a training schedule that takes away the stress and second guessing, so all you have to do is show up and run. She provides advice and feedback so you feel supported, encouraged, and motivated. But most importantly, Amanda believes in you so completely that you can’t help but believe in yourself - and that is what carries you through training and across the finish line, it’s exactly what empowers you to crush your goals, whatever they may be.   
- Emily Barr

Amanda coached me as I prepared to run my first 26.2 – the NYC marathon November 2019. She shared daily workouts, weekly mileage goals, nutrition recommendations, and words of encouragement that kept me focused and motivated throughout several months of preparation. Amanda also helped me develop cross and strength training routines that bettered my form and endurance.  Thanks to Amanda’s structured training plan, I ran my first marathon in 3:36. A couple of months later in January 2020, as result of Amanda’s continued guidance,  I shaved 3-minutes off my best 10K time, and 10-minutes off my best half marathon time. Overall, Amanda is a strong and practiced coach who has and continues to help me achieve and grow as a runner.   
- Macy Sirmans

Amanda taught me to be patient with myself and my progress. She has an incredibly positive attitude which has helped shift my outlook on running. Amanda is very helpful and was always available to answer any questions I’ve had. 
- Abby Marcus
Alejandro Belmares
Alejandro's running roots formed in Las Vegas as a walk on for the Palo Verde Cross Country team. Through hard work and dedication, Alejandro would morph into a stronger runner, eventually becoming team captain as a senior. His desire to study data, race tactics, and observation to details, made Alejandro want to help the younger generations during their stay at Palo Verde. Upon graduating he would return as a volunteer coach under Robert Davis assisting the Women's Cross Country Team. While at UNLV, Alejandro was a member of the intramural Cross Team from 2004-2006.

In 2011 after running locally for several years he formed Ninja Endurance Racing with co-founder Tim Reilly. During this time, Alejandro mentored several team members to run personal bests and marathon debuts. He volunteered with the Las Vegas Track Club hosting weekly track workouts, an earned his Road Runner's of America Coaching Certification in 2012. In 2013 Alejandro would guide Ninja Endurance to the Las Vegas Track Club's Overall Team Award. Over the next three years the team would be the most successful one in the city of Las Vegas, winning several awards for performance across multiple divisions.

In 2016 he began to partner and work with local groups and businesses to host weekly run club meet ups working as a brand ambassador for lululemon. Alejandro belongs to two race committees (Windy 25 5k & Southern Nevada Candlelighters Super Hero 5K), and is also a Run Coach Advisor for Orangetheory Fitness in Las Vegas.

Alejandro's Current PR Stats & Accolades:
5K: 16:15
10K: 34:44 
10 Mile: 57:18
Half Marathon: 1:15:26
Marathon: 2:47:11
2011 Las Vegas Track Club Championship Series Winner
Boston Marathon Qualifier 2013, 2014, 2017, 2018, 2019, 2021
New York City Marathon Qualifier 2012, 2013, 2014, 2015, 2017, 2018, 2019, 2020
Chicago Marathon Qualifier 2013, 2014, 2016, 2017, 2018, 2020
Ninja Endurance Racing Trainer/Team Manager 2011-Present
lululemon Downtown Summerlin Race Team Manager 2016-2018
Southern Nevada Candlelighters Race Committee Member 2020-Present
Windy 25 5K Race Adviser 2012-Present
2004-2006 UNLV Intramural Cross Country Team
2004 3200m Northwest Division Champion at Palo Verde High School

2001-2004 Varsity Letterman Cross Country & Track at Palo Verde High School

Theresa Guerra

It is my privilege to have trained and run with Alejandro for four years. I began running with Alejandro after I graduated high school from Palo Verde in 2012. I was looking for a local team to run with and a coach that would help me become faster and more competitive. Not only has Alejandro helped me achieve those goals, his coaching has given me a deeper love and respect for the sport than I had ever had. Much of that can be attributed to Alejandro's approach to training. Although running is an inherently individual sport, he makes sure that his runners are never alone in the process. He consistently offers feedback, goes on training runs with his runners, and no matter how tired he is after a race, he will always jog back to run his teammates in across the finish line. Along with being an outstanding coach, he has become one of my closest friends. I would recommend Alejandro's coaching to anyone who wants to grow as a runner and grow as a person.

Katarina Tadich

I trained under Alejandro in Winter 2015. In just 3 months I was able to break 19 minutes in the 5k for the first time ever (shaving over 30 seconds off my PR). The workouts on the track and and road pushed me to break that barrier. I grew more confident and became an overall stronger and faster runner.

Mariane Lirio

In November 2014, I competed in my first Rock 'n' Roll Marathon Series race. Alejandro gave me some pointers for first runner jitters. In 2016 I decided to take my running more seriously, that's when Alejandro took me under his wing to help me achieve all my goals and crush every race I do. After the first couple weeks of training my stamina was drastically as was my running. Alejandro is not your average coach he always gave positive comments, he never fails to check in on you and push you to your full potential. Even with my super busy schedule he still found the time to come and train with me and give me extra pointers to ensure I'd maximize my results. Alejandro is like your own personal cheerleader without the pompoms. He will support you no matter what and is always so thrilled in whatever time you get just as long he sees you working hard, that's what makes him smile the most.

Kim Boschee

Alejandro was instrumental in helping me qualify for the Boston marathon. His speed workouts really helped my turnover and improved my endurance. He's an excellent runner and clearly knows his stuff. I was able to PR in every racing distance since I began to work with him!

Madison Gould-Monaghan 
Scholarship Earned to Masters University

I first met Alejandro right after a horrible track season that left me feeling mentally depleted. I was struggling to run 4 miles constantly felt like I was going to die. Alejandro pushed me, encouraged me and showed me exactly what I needed to do during a 12 week program in the summer. Now, I am able to run 10 miles at a strong pace, and it feels quite easy! He taught me healthy eating habits and improved my nutrition as well as hydration intake. I learned the proper  fueling habits that are vital to training and performing on race day.

Alejandro went above and beyond the normal coaching, he calls and sends
encouraging text messages to help boost morale. He really cares! He even showed up to my first meet and taught me how to really race and overcome jitters.  He did more than my coach at school, and I was able to shave off 3 min off my 5K time in our first race of the season.

Alejandro has helped me
restore my confidence and made me a stronger competitor! I can't say enough about how amazing he is. I'm in love with running again!

Johnny Lopez 

There certainly is a method to his madness, but as Alejandro likes to say #trusttheprocess. Since I’ve had him as my running coach, my running has taken a big step forward! I am better prepared for the marathon distance and have PR’d even in non-optimal conditions. He definitely knows his stuff and he is in constant communication with you for moral support and to call an audible on the training plan, if something comes up. I would highly recommend him to anybody who wants improve their distance, speed or whatever running goal you may have. A word of caution though: This isn’t for the faint of heart. Be ready to put in some work and be willing to give him continual feedback via your weekly recaps. This is what coaching is all about. #trusttheprocess and you won’t be disappointed with the results.

Crystelle Shultz

After taking a couple years off from running I decided that in 2018 I wanted to finally run the half marathon for the first time ever. Always encouraged by Alejandro in years prior, I thought it was only fitting to have him as my coach. I never thought I’d EVER run long distances since I would only run 5ks, but Alejandro had always encouraged me to move up, so I finally took him up on it. Half way through my training I was struggling mentally, mostly with my long runs but Alejandro was always there encouraging me and helping me change my thinking about long runs. Thanks to him and his training I ran such a great debut half marathon and felt the strongest I’ve ever felt during a race. I feel so confident that my shorter distance races will be even better now that I look at longer distances so different, and no longer as something I can’t. I have Alejandro to thank for that! For always encouraging me and getting me out of my own head!! Alejandro is such an awesome coach and really wants the best for his athletes. So grateful to have him as a coach!